What's new At NAMM 2011 for Novation?
NAMM 2011 see's Novation announce Automap 3.8 which brings tighter integration for Waves users, and the launch of the massive Golden Ticket campaign during which over $5,000 worth of special edition gold Novation, Rane and Serato gear will be given away. Novation will also be marking the global availability of the new UltraNova synthesiser.
Automap is control software that comes free with all Novation controllers. The latest update provides total integration with all Waves plug-ins - just open up a Waves plug-in and it will automatically map to Novation hardware (this will require the forth-coming Waves update). Automap runs with Novation's SL MkII and Nocturn ranges of controllers. It is universally recognised as a powerful control solution and includes features such as 'Learn' which enables instant mapping of software parameters to hardware controls.
Golden Ticket Campaign
Novation have teamed up with Rane, Serato and Loopmasters to launch the Golden Ticket campaign. We won't be showing people around Willy Wonka's chocolate factory, but we will be giving away 25 pairs of special edition gold Dicers, five gold Launchpads, 50 pairs of special edition Golden Ticket Serato control vinyl, and a gold Rane Sixty-Eight mixer!
Golden Tickets can be found inside every special edition box of Rane SL1 and SL3 interfaces as well as TTM 57SL and Sixty-Eight mixers. Every single ticket unlocks over 500MB of Loopmasters sample content hand picked by the Loopmasters team - including the samples used by Blakey in the Golden Dicer video.
For more information and to see the video of DMC champion Blakey doing his thing with The Bridge, Dicer and Launchpad, visit: www.novationmusic.com/goldenticket
The UltraNova is newly available worldwide and is already making waves in the synth community…
UltraNova is a ‘Nova’ series analogue-modelling synthesizer with a powerful effects processor. It is a single-part synth taking the legendary Supernova II synth engine as a starting point and packing it with the latest technology. It now has brand new features including wavetable synthesis, even more powerful filters, a software editor and a revolutionary new touch-sense performance mode.
UltraNova ships with 381 sounds which can be searched for by type and musical genre, it also includes a software patch librarian where you can store and categorise an infinite number of your own sounds.
Join Novation on booth #6464 of the Winter NAMM show in Anaheim, California to see the latest in electronic music and DJ hardware, including UltraNova, the astonishing new synth; Launchpad, designed specifically for use with Ableton Live; Dicer, the dedicated controller for digital DJs; and the SL MkII range of controller keyboards.
Also at the show, DMC champion Blakey will be performing using Novation equipment at 12 noon and 2pm each day. If you can't wait to see him in action, head to www.youtube.com/novationtv